Affiliate Marketing Revised

You’re dead wrong if you think you know anything about being an Affiliate. Everything you’ve been taught is simply out of date. If you play by the old rules, you will lose this game.

You’ve been duped

Unfortunately, you’ve been led to believe Affiliate marketing is easy. Well, that’s true . . . to a point It is the easiest business you can possibly start. But that doesn’t mean it’s easy.

Here’s the ugly truth

And to make matters worse, you’ve taught to do it the hard way. You’re told to pick one of more products to promote. Next do some keyword research. Then to use these keywords to buy ads promoting the product. And just enjoy the commissions. But this just won’t work!

Don’t bother with keywords

Keyword advertising used to work. But keywords are too expensive now. It’s time for a paradigm shift.

A better way

There is a light at the end of the tunnel. Follow this method and win again…

Start using CPA marketing

CPA means Cost Per Action. It’s far superior to product promotion. Because it doesn’t involve payment. You earn a commission for having them perform an “action”. Entering their email into a form, for example. Which is much easier than getting them to buy something.

Do demoGraphics research

Don’t waste time researching keywords (see below). Invest your research time into demoGraphics. Once you’ve picked the CPA offer to promote. Next, you go to Quantcast.com. And find your target demographic.

Market on display networks

So far, you’ve got your CPA offer and your target demoGraphics. You can advertise directly to them on display networks. Using image ads. And you don’t need to know or buy a single keyword. Plus you’re going to save a ton of money. Keyword ads are expensive, but image ads are still cheap.

Summing it up

This is powerful method to make money online. Because getting started in CPA is free. It’s much cheaper to do image ads than keyword ads. You can use demoGraphics to target your ideal prospect. And you get paid for having them take a simple action.

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Think about this: What’s the most common reason people get online each and every day? Simple. To get information. Google alone serves up 400 million searches per day! OK, so what’s it to you? It means that you have a massive opportunity to give people exactly what they’re looking for – information. And to earn some cash for doing it!

Info marketing explained

This is by far the simplest business you can start. You create a product that provides information. And other people buy this product to get the info. It couldn’t get much simpler.

How does it work?

We’ve established that it’s a simple concept. In order to be successful people need to want the information you’re providing. So you’ll need to find out what info is valuable. How can you find out what people want?

One easy way to figure it out is with a simple search. Visit answers.yahoo.com or similar sites and see what kinds of questions people are asking. Your goal is to find a common problem. For things that are causing people discomfort. And provide the answer – in the form of an info product.

An encouraging word

If you’re worried about how to write and ebook. Think about this: An info product is just a bunch of articles strung together. Writing a whole ebook can be overwhelming. Just write some articles for your blog. And when you’ve got a few finished, refine and expand on them and combine them into a single ebook.

So, what’s so great about ebooks? Funny you should ask . . . Here are the seven reasons

1. Simplicity

As soon as you have the pieces in place, it’s virtually maintenance free. And your customers need very little support. So you can just set it up and let it run. You’re building a completely automated business.

You don’t have any inventory. You don’t have to ship anything. It’s digital.

2. Repackaging

Once you have a few info products created. You can just combine them into a more expensive product. It’s nothing to combine the content from several ebooks. Then you can sell it for a lot more. There’s greater perceived value in a single big course. Instead of several small ebooks.

3. Resale rights

When you own the product, you can sell resell rights to it. Recently, resell rights have become extremely popular, because it’s much easier to get the resell right than to make your own product. Plus, you’re selling the same product . . . but for 3 times the price for the rights!

4. Leverage

It’s your content, so you can use it in as many different ways as you want. Use part of it to make an autoresponder series. You can use this to build a list that you can marketing to again and again.

5. More leverage

Utilize your content in as many ways as you can – like creating a few reports from parts of the ebook. These reports can then become lead generators for your ebook. You can give them away or even charge a small amount for them. And you’re creating targeted leads for your main product all along. Taking this technique to the max, you can let your Affiliate give the reports away for you. Affiliate, you say? Yes!

6. An army of Affiliates

This is one of the biggest reasons of all. When you own your own products. You’re able to let other people market it for you. How would you like to have an army of Affiliates selling your products? Well, you *need* your own product to get Affiliates.

7. Joint Ventures

I’ve saved the best for last. Joint ventures are the biggest short cut to success known to man. And this is probably the number one reason to create your own product. Without your own products, you can’t do JVs.

In closing

If you’re not convinced to start selling information products, then you’ve probably been sleeping. You’ll be the master of your destiny. Because it’s your business and you control it. So, decide to just start:

  • Visit an “answers” site
  • Find out what people need to know
  • Start writing

Don’t make info product creation any more complicated than that. And in no time you’ll have an info product ready to go.

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Using Web Audio for Success

It’s undeniable that if you add audio to websites it will increase your results. If you don’t have audio in your arsenal, you’re missing out. It will boost your opt-in rate. And your sales.

But why?

There’s no real mystery. The web is mostly silent. Audio adds a human quality to your site. It also makes your site feel more real. Audio literally breathes life into your website. And this aliveness creates more interaction with your visitors.

The benefits of audio

There are actually two profit boosts from using audio. First, you’ll make more sales. And you’ll spend less getting those customers. Instead of having to pay a professional to write you a great sales letter. Simply record an audio message yourself. An authentic message from you will do more than the best ad copy.

And you will increase your subscriber opt-in rate. Most people need to be led by the hand. Just add a short audio message saying: Put your email and name into the form and submit. That alone can increase opt-in rates up to 310%!

How to use website audio

A welcome message on your homepage. A warm welcome can be the deciding factor. Grabbing their attention like this helps you keep them on your site.

Lead them by the had. It’s the same as when you use audio to increase your subscribers. You just explain what to do first, then next, etc. And take them all the way through buying your product.

Testimonials for your product or service. It’s good to get written testimonials. But audio testimonials are great! You can just make up written one and people know that. Using audio makes it much more believable. Which boosts your sales for sure.

Here’s a bonus tip

Did you ever think of making a product just by recording some audio? You’ll be able to produce audio products faster than any other kind. And it still has a high perceived value. Think about how popular podcast are. Plus you can get them transcribed cheap. Then you’ve got an eBook, too – but it was easy to create!

Is adding audio hard?

It’s so simple you won’t believe it. There’s software that will show you how to add audio to a website. You don’t actually have to do anything yourself. The software creates the audio button code for you. Simply copy the code and paste it in your site. So don’t let this stop you.

In closing

Let’s take another look at the benefits. Using website audio will increase your conversion rates. No doubt your sales will go up. You’ll get more subscribers. And you can quickly produce products and website sales copy. You’ll be one of the few you use these strategies. But you’ll save a lot of time and money. Start using it today and you’ll be glad you did.

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Sneaky Affiliate Tricks

Affiliate marketing can be very difficult to break into. This is because there are already a lot of people doing it. In order to survive you have to beat your competition. And the sea of information about this doesn’t make it any easier. Here’s one trick that almost no one else is using.

Video marketing

No one would deny the power and popularity of Video. The reason it’s so pervasive is because everyone loves it. It’s so much easier to keep people’s attention with Video. So using it in your Affiliate promotions is a no-brainer!

Here’s how to use Videos for Affiliate promotions:

  • Record your testimonial
  • Do a Video walk-through
  • Ordering
  • Do a preview Video

Record your testimonial

It doesn’t get any easier than this. Just turn on your web cam and talk. It doesn’t have to be professional or polished. Seeing a real person on the other end helps your viewers make a buying decision. And the mess-ups or mistakes just make the Video more real. So serious, just turn on the camera and talk. And if you don’t want to show your face, use one of the next ideas.

Do a Video walk-through

This technique works slightly more subconsciously. Basically you’re doing a tutorial on how to use the product. And while they watch you use it, they think, “I should buy that.” If the product is useful, watching the tutorial makes them want to buy it. So pick some really helpful aspect of the product and show how to use that.

Ordering

This could be the most powerful method of all. Do a screen capture of the ordering process. There is nothing more motivating than watching someone buy something live. First of all it’s what’s called “social proof”. Once they see you doing it, they feel more secure. It also build your viewers trust. Your advice is easier to trust if they can see you’re doing what you tell them to do. And don’t forget about the need to “keep up with the Joneses”. They see you getting the satisfaction of making the purchase and that makes them want it. You can add additional juice to this one with: In order to get to see the inside, you gotta buy the product.

Do a preview Video

This is a great way to build value. In this case you record a screen share of the inside of the product. You show them the entire contents of what they get. It also reduces the reservations of skeptics. Once they’ve seen the back-end, they know it’s real.

It’s easy!

There’s no technical knowledge required. Some very easy to use programs make the Videos for you. The software really does all the work So you don’t have to worry about the technical part of this at all. Keep focused on the rewards:

  • Increase sales You will increase your Affiliate sales when you start using Videos. Start using Videos because people love them.
  • Less refunds You’ll lose less of the commission your earn. Thanks to you people know what’s inside before buying. So, very few of them will cancel their order.
  • Rise above the competition! This is a really easy thing to do. And almost no one is doing it. So, you’ll be way ahead of the crowd.

Get started right now and take your Affiliate marketing to the next level. It’s your profit that’s affected by not taking action.

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Email List Building Strategies

You need a list. That’s a given. It’s the one thing above all else that matters most. After it’s built, it’s yours to use any time you want. Just push a button and print money – literally.

Now you now why. Here’s how:

Here’s what you need to build your list:

  • Your Opt-in Page
  • The Incentive
  • The Thank You Page

Your Opt-in Page – Your opt-in page is the page you send visitors to to build your list. This page is the one that asks them for their email. This page needs to look professional. And have an easy to understand opt-in form. And your call to action must be clear!

Failure to include a great “call to action” will result in failure. This “close” tells your visitors what you want them to do. And if you don’t include it, they won’t opt in. Oddly, if you don’t make it clear, people will be confused and end up doing nothing.

You can take your opt-in page to the next level if you make it a Video squeeze page. You only have a few second to get your visitors attention – Video helps! And you can repeat the call to action several times int he Video. Then at the end of the Video you can print “sign up now” on the Video.

If you don’t know how to make Video, don’t worry. Hiring out-sourced help to do it for you only costs $150 – $250. There are also list building systems that give you squeeze page templates.

The Incentive – The second component is the reason they are opting into your list. People won’t give you their email for nothing. Nobody likes spam, so most people guard their email closely. So make your “bribe” a good one!

You have to provide value in your bribe for it to be good. Then it becomes something people want to get from you. And something from which they can derive a benefit. Here’s some examples:

  • A free report
  • Software
  • A Video tutorial
  • An email training series

You’ve got to create some great content. Something that’s useful and helpful to your visitors. And nothing sells like “free”. Bottom line is it’s got to be worth more to them than their email address.

Once again, don’t worry if you don’t know how to create the freebie. It’s super easy to hire someone to create it for you. You just pick the topic and they create the training. A 5-part email series is a good freebie. You can have ghost writers create emails for under $25 an email. So, you’ll get the whole series written for under $150.

Or again, you can find complete list building packages for sale online that include an email series. Two critical aspects of using a follow up series. First of all it has to give the subscriber what you promised – valuable information. And second, it needs to make you money. One very easy way to make some money from your list is with Affiliate marketing. This is such a simple solution because you don’t have to create the product. And it enables you to generate cash right away from your new list.

The Opt-in Success Page – The “thank you” page is the final piece of the puzzle. After subscribing to your list, your visitor is redirected to this page. It’s a great idea to give them some valuable information right on the thank you page. This helps them feel they’ve made the right decision giving you their email. It also helps to build the relationship. It also makes them more likely to open your emails.

You can use a “done for you” email marketing system. Or you can do it yourself. And write it all yourself. Or hire ghost writers to write them for you.

Final thoughts

Whether you decide to build your email funnel yourself. Or hire someone else to do it for you. Or if sign up for a “complete package” solution. The important thing is that you build your own list starting now. Once you’ve got it built. You can basically write your own meal ticket.

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